National Black MBA Association

NBMBAA - Carlin Solutions client
  • Defined end-to-end online marketing strategy that increased volunteer recruitment and retention by more than 50% over a 3-year period. Created organization’s first on-line volunteer registration system, which was used to register and manage more than 900 volunteers annually between 2003 and 2006.  Refined operational strategies for the volunteer program, reducing administrative costs by roughly $80,000 annually
  • Market requirements document that detailed the needs of user segments (volunteers and staff) benchmarked alternatives solutions.  Gathered user requirements and out lined use cases for the web-based registration system outlining functionality for each user group.

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